Headphone makers, Monster, have had great success with headphones endorsed by the likes of Dr.Dre, Diddy & Lady Gaga. Skull Candy & Jay Z is providing some competition in the form of Roc Nation, “Aviator,” headphones, priced at $150 compared to The Monster Beats by Dr. Dre headphones which retail for $300(Solo version $220). - caviNYC